With Halloween rapidly approaching, it’s time to reassess the sweet treats in your New York City vending machine and consider which sweet snacks would be better with some heat. Spicy snacks have been around for awhile, but they were usually located in the ‘not-sweet’ snack section of the break room vending machine. It’s time to explore new flavor combinations and see what happens when your favorite candy is mixed with a bit of spice.
Historically, cinnamon was the most frequently used spice in the U.S. to add heat to candy. With the increased awareness of and interest in Latin American flavors, that has changed. Today, New York City employees can find a mix of sweet, sour, and spicy flavors from cayenne, habanero, or sriracha in their sweet vending machine snacks. And New York City employees are buying a lot of them.
Based on recent sales’ data from CandyStore.com, sales of spicy and hot-flavored candy increased 25 percent between June 2017 and June 2018. Larry Levin, EVP of Consumer and Shopper Marketing at IRI, a market research firm, reported that “sales for non-chocolate spicy and hot attributed candy products are growing eight times faster than non-chocolate in general, at a rate of 25%.” A 25 percent increase over a 12-month period is huge considering that growth in candy, as an industry, has been less than one percent.
There’s just one more thing to mention.
If New York City employees are not used to the heat from certain spices, it is important to offer them different options in the break room that will cool the heat. The following suggestions might might help when things are just too spicy.
Milk: Plain milk is one of the best remedies, but if it’s not available, yogurt from a fresh food vending machine or a micro-market would be a great alternative.
Sugar: A teaspoon or a single packet of sugar from the office coffee service could also do the trick.
Milk Chocolate: The fat and casein (the protein in milk) content found in a milk chocolate bar from the vending machine can help combat the heat. While dark chocolate may have more health benefits, milk chocolate is a better choice in this case.
What combination of sweet and spicy do your New York City employees hope to find in their break room? Whether it leans more to the sweet side or the spicy side, we can help you customize a solution that meets your employees needs and wishes. Champion Vending offers a variety of vending services including micro-markets, office coffee service, and vending machines. For more information, contact us at 800.558.5450.